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We are BAT – our company video

Shining the spotlight on our people around the world

The people who help make us the company we are today take centre stage in our company video, We are BAT.

We are BAT – our company video

The people who help make us the company we are today take centre stage in our company video, We are BAT.

The video presents our business through the eyes of our employees and those we work with and support around the world.

We believe their stories show who we are: a progressive company that’s proud of its heritage and excited about the future

Produced during 2016, We are BAT was filmed in five locations in four continents. It features people living different lives in diverse countries but who share a common pride and commitment in what they do.

You’ll hear from BAT scientists in the UK involved in developing a next generation of potentially less harmful nicotine products; a sales representative supporting retailers in South Africa; and a farmer in Brazil whose family has been supplying us with tobacco for three generations.

Also featured is a community in Bangladesh which has access to clean drinking water thanks to a water purification plant provided by BAT, while we also hear the thoughts of a management trainee embarking on a career with our company.

We’re proud of the video and the people who took part in it. It’s through their words that we aim to show some of the ways we are contributing to the livelihoods of people around the world and meeting the evolving needs of our consumers with innovative Next Generation Products.

We have also released two follow-up videos which shine a further light on two of the markets featured in the original We are BAT recording.

In We are BAT South Africa, we hear from two members of our Trade Marketing and Distribution team in Johannesburg, who talk about the opportunities for professional development that come with working for BAT.

We are BAT Bangladesh focuses on the work being done to provide village farming community in Kushtia with better access to safe drinking water.